10 Tenets of Exceptional Customer Focus
- Always put the customer first, no excuses.
- Quality and satisfaction are defined by each customer, not us.
- Who’s to blame is irrelevant; keep the customer happy.
- Every customer request matters & deserves a response.
- Remove hassle from customers; less is more.
- Look for ways to “delight” customers.
- Do what you say you are going to do; set the right expectations and follow through.
- No news is not good news; be proactive!
- Listen, own our mistakes and fix the problem with urgency.
- Great service is a team effort.
10 Things that Erode Customer Focus
- Viewing our customers as a hindrance to getting our work done.
- Forgetting that we all work for our customers and we are all on the same team.
- Visionaries believing they are not customer facing.
- Saying, “We can’t do that” rather than, “Here’s a way we could do that.”
- “Resolving” a customer problem without interacting with the customer.
- Not following up on issues we transfer to other functions.
- Not acting with urgency; believing customer issues will diminish or be forgotten with time.
- Assuming our customers won’t look for another website provider.
- Not acting with the customer’s best interests in mind.
- Not holding Visionaries accountable to our core value of customer focus.
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